The Future of TikTok and the Battle of Social Media Search Engines in 2023.
How is it already the second week of January?! Have no fear, Seed is here with this week's Social in Sixty to tell you some of the most important social media updates that have happened so far this year. We're talking about the future of TikTok and the battle of social media search engines in 2023.
🤑 Would it be a Social in Sixty if we weren't talking about the most downloaded app of 2022- TikTok?! However, in the US, TikTok's future looks uncertain with movements for the country to ban the well-known app, with it already forbidden to be installed on devices owned by the federal government. This is due to some questionable links between TikTok and the Chinese IT company- ByteDance.
Read more here.
💼 LinkedIn has introduced a new feature where users will be shown personalised job listings, using different categories such as 'Remote Opportunities' or 'LinkedIn's Top New Startups'. This is in response to LinkedIn seeing an increase in members who are 'casually' exploring job opportunities that better fit the individual's needs, such as work-life balance.
Read more here.
🔎 Twitter has recently introduced their new 'Advanced Search' feature. This new way of searching will provide a range of new filters and options to hone in on your Twitter search. Filters include; date ranges, hashtags and accounts mentioned, to name a few. Is Elon Musk trying to create a new search engine, we wonder?
Read more here.
📱Instagram has recently announced its three primary focuses for 2023. These include:
Inspiring people to be creative
Helping people discover things they love, and
Sparking connections between people
We wonder how these three new strategies will help shape the app in 2023. However it's done, tune into our Social in Sixty each week to find out!
Read more here.
