Dewsall Court is a magical country house retreat in rural Herefordshire.
A family-run, one-of-a-kind wedding venue set within 12 acres of outstanding countryside, Dewsall Court is a premium proposition that pulls in couples from across the world. An ancient property and formally the owner’s family home, the house is filled with stories to uncover.
Our role…
We took over the digital marketing for Dewsall Court in 2019, working closely with the owners to establish a new content strategy for the brand as it headed towards it’s 10th anniversary.
Working across social, social advertising and email marketing, our key objectives have been to increase web traffic the number of wedding enquiries. Our strategy was to draw on the Dewsall team’s decade-long experience of delivering exceptional weddings and use the channels to curate valuable wedding planning inspiration for brides and grooms to be. The outcome of this has been a significant increase in web traffic and community growth, a successful programme of email marketing campaigns and most importantly, an increase in conversions.
Results
“We have been working with The Seed Group for the last year and haven't looked back!
I really enjoy my relationship with the team, and I feel that I can definitely trust them a) to do the best for my business and b) to report honestly about how the decisions we have made together have (or in the rare occasion have not) worked. I appreciate this hugely as it means we have constant opportunity to tweak and improve, ringing out the most we can from the budget.
During these crazy times, I have also been vastly impressed by their responsiveness. Changing tact and tone, adding in content where we need it to keep abreast of the fast-moving situation and all with a huge dose of understanding and empathy.
I am SO happy I moved to work with them before all this kicked off in the world, although, even if 2020 had gone as planned back in 2019, I would have been forever happy to be working with them all anyway.”
— DEWSALL COURT