Reasons to hire a social media agency

The last 12 months have demonstrated the importance of social media marketing more than ever. Indeed, many buyers now see a brand’s social media strategy as important as their actual product offering.

Social has become a space for so many aspects of a brand’s marketing/sales strategies. Direct sales, PR, events, customer Service and lead generation all within one social eco-system. This naturally calls for a broader set of skills than that of a traditional social media manager and it might therefore be time to consider working with a specialist agency.

There are many different reasons working with a social agency might be attractive. Where you are an ambitious owner who needs to work on your business, you don’t have the skills in-house to really maximise the channels, or because you need social to become a key selling tool.

There are many benefits of outsourcing your social but in particular:

Less stress for you and your team so you can focus on the business

Cost-effective vs in-house hiring and training, when you consider the fact that social now requires a strategist, photographer, videographer, graphic designer, copywriter, media buyer and customer service executive to really get results

Flexibility to quickly scale your activity as your grow

Experience of experts who know how to maximise your investment, avoid social pitfalls and deliver ROI

Fresh ideas to keep your brand at the forefront of the social space

Thinking about out-tasking your social for 2021? Book a discovery session with our Co-Founders Ann and Phia by sending an email to ann@theseedgroup.co.uk.